tinbo vs Bitly
A Bitly alternative with your own domain on the free plan
Bitly’s first plan with a custom domain, Growth, costs $35 billed monthly and is for one person. tinbo includes a custom domain on Free, and Basic at $12 adds three domains, three members, geo and device targeting, passwords and expiry. Bitly does more around the links: landing pages, a browser extension and bulk upload.
The short version
tinbo Basic costs $12 a month; Bitly’s first plan with a custom domain, Growth, costs $35 billed monthly or $29 billed yearly.
Bitly’s Free links show a preview page that may carry ads, and Free has no click analytics. tinbo’s Free links redirect straight away, with analytics and one custom domain.
Bitly counts destination changes per month and keeps its self-serve plans to one user. tinbo doesn’t cap changes, and Basic has 3 members.
Bitly is ahead on extras: unlimited clicks on paid plans, landing pages, a browser extension and bulk upload.
Checked against Bitly’s own pages on 27 October 2026. Prices are billed monthly in US dollars unless a row says otherwise.
Plans and prices
Bitly
| Plan | Monthly | Billed yearly, a month |
|---|---|---|
| Free5 links and 2 QR codes a month, no analytics, ads on links | $0 | — |
| CoreBilled yearly only ($120). 100 links a month, 30 days of history, no custom domain | Not offered | $10/mo |
| Growth500 links a month, 1 custom domain, 120 days of history, 1 user | $35 | $29/mo |
| Premium3,000 links a month, 1 year of history, mobile deep linking | $300 | $199/mo |
| EnterpriseQuote from sales: user management, SSO, activity log, webhooks | Custom | — |
From bitly.com on 27 October 2026.
tinbo
| Plan | Monthly | Billed yearly, a month |
|---|---|---|
| Free25 new links and 1,000 tracked clicks a month, 1 custom domain, 1 member | $0 | — |
| Basic1,000 new links and 50,000 tracked clicks a month, 3 custom domains, 3 members | $12 | — |
| Pro10,000 new links and 500,000 tracked clicks a month, 10 custom domains, 10 members | $42 | — |
Monthly only, excluding tax. Past Pro, a custom plan. See pricing.
Feature by feature
| Feature | tinbo | Bitly |
|---|---|---|
| Price | ||
| Free plan | 25 links/mo, 1K tracked clicks | 5 links/mo, no analytics |
| Cheapest paid plan, billed monthly | $12 (Basic) | $35 (Growth) |
| Annual billing | — | Yes, save up to 34% |
| No ads or interstitial pages on your links | Paid plans only | |
| Past the plan’s limits, links… | Keep redirecting | Keep redirecting |
| Links | ||
| Custom domains | Free 1 · Basic 3 · Pro 10 | Free 0 · Core 0 · Growth 1 · Premium 1 |
| New links a month | Free 25 · Basic 1K · Pro 10K | Free 5 · Core 100 · Growth 500 · Premium 3K |
| Tracked clicks a month | Free 1K · Basic 50K · Pro 500K | Unlimited on paid plans |
| Change where a link goes | Every plan, no monthly cap | Core 5 · Growth 20 · Premium 110 a month |
| Branded QR codes | Every plan | Core, $10/mo billed yearly |
| Routing | ||
| Geo targeting | Basic, $12/mo | Some paid plans |
| Device targeting | Basic, $12/mo | Some paid plans |
| Password protection | Basic, $12/mo | Not published |
| Link expiry | Basic, $12/mo | Growth, $35/mo |
| A/B testing | Pro, $42/mo | Not published |
| Opens YouTube, Instagram, Spotify… in their app | Basic, $12/mo | Not published |
| Deep links into your own app | — | Premium, $300/mo |
| Analytics | ||
| Analytics history | Free 90 days · Basic 1 year · Pro 2 years | Core 30 days · Growth 120 days · Premium 1 year |
| Bots kept out of click counts | Every plan | Best effort |
| UTM builder | Every plan, with templates | Core, $10/mo billed yearly |
| Team | ||
| Team members | Free 1 · Basic 3 · Pro 10 | 1 on self-serve plans |
| Roles and permissions | Pro, $42/mo | Enterprise only |
| Audit log | Basic, $12/mo | Enterprise only |
| Two-factor sign-in | Every plan | |
| Single sign-on (SSO) | — | Enterprise only |
| Building and moving | ||
| API | Every plan | |
| MCP server for AI assistants | Every plan | |
| Bulk import from a CSV | — | Growth, $35/mo |
| Browser extension | — | |
| Webhooks | — | Enterprise only |
| Retargeting pixels | — | Not published |
| Link-in-bio pages | — | |
Which one fits
Choose tinbo if
- You want a custom domain without paying $35 a month: tinbo has one on Free and three on Basic at $12.
- You want free links that go straight to the destination, with no preview or ad page in front.
- You change where links go often: tinbo doesn’t count destination changes on any plan.
- More than one person works on your links: Basic has 3 members and Pro 10.
- You want geo and device targeting, passwords, expiry and an audit log, from $12 a month.
Choose Bitly if
- You want every click counted with no monthly cap: Bitly’s paid plans track unlimited clicks.
- You want landing pages for a link-in-bio, included on every Bitly plan.
- You rely on a browser extension or bulk upload of links.
- You prefer to pay yearly: Bitly’s yearly prices are up to 34% lower than its monthly ones.
- You need SSO, deep links into your own app, or a name your audience already recognises.
Other Bitly alternatives
tinbo isn’t the only option. The cheapest plan billed monthly for each, as checked on 27 October 2026; the full round-up has the detail.
| Tool | Best for | Free plan | Paid, billed monthly |
|---|---|---|---|
| tinbo | Routing, passwords and a team from $12 | 25 links/mo, 1K clicks, 1 domain | $12/mo |
| TinyURL | Quick links and bulk volume | 30 links/mo, no analytics | $11/mo |
| Rebrandly | Branded links for marketing teams | 10 links/mo | $16/mo |
| Short.io | A generous free plan and volume | 1,000 links, 50K clicks/mo | $5/mo |
| Dub | Developers and conversion tracking | 25 links/mo, 3 domains | $30/mo |
| Linkly | Unlimited seats on every plan | 100 links, 500 clicks | $39/mo ($15 Starter is billed yearly) |
Questions
- Is tinbo cheaper than Bitly?
- Billed monthly, yes: tinbo Basic is $12 with 3 custom domains, Bitly Growth is $35 with 1. Bitly’s Core is $10 a month, but it is billed yearly only and has no custom domain.
- Does Bitly put ads on links?
- On the Free plan, yes. Bitly’s help center says Free links include ads, shown on a preview page before the redirect; paid plans are ad-free. tinbo shows no ads on any plan.
- What does Bitly’s free plan include?
- 5 links and 2 QR codes a month, 3 custom back-halves and 2 landing pages. There are no click analytics, destinations can’t be changed, and links show a preview page that may carry ads.
- Can I move my Bitly links to tinbo?
- Links on bit.ly stay with Bitly. Links on your own domain can move: recreate them in tinbo with the same slugs, then point the domain’s DNS at tinbo. tinbo has no importer yet.
- Does tinbo have landing pages like Bitly?
- No. tinbo makes short links, QR codes and routing rules; it has no link-in-bio or landing pages.
How we checked
Every Bitly price and feature above comes from its own website, read on 27 October 2026 as a visitor from the US. Plans change: if something here is out of date, tell us and we’ll correct it.
- Bitly pricing
- Bitly Support: Free short link generator (anonymous link) FAQ
- Bitly Support: What happens when I downgrade
- Bitly Support: Dynamic routing
- Bitly Support: Bot filtering
- Bitly Support: What is 2-factor authentication
- Bitly Support: What is SAML single sign-on (SSO)
- Bitly Support: Guide to deep links
Bitly is a trademark of its owner. tinbo is not affiliated with, endorsed by or sponsored by Bitly.
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